(NOTE: Not the usual case, but this post is being posted on both blogs since the series that is the subject of this post resides on both blogs…)
So, based on a glance at my Tweets on Twitter that night, I noted that I spent approximately nine hours replacing YouTube videos that have been removed since the last time I looked at my (so far) four-part Music Education 101 series of posts. If you missed that before (or just want to check them out again), all the video links except maybe one are working now, although I’ve had to replace several with “alternate” versions (some I’m not too thrilled about), but also added some extras that weren’t there before.
The series lives in my Music Education 101 category on both blogs, or here are the links:
- Lynnster’s Musical Education in Three (Now Four) Posts – The Beginning
- Coming Into My Own – Lynnster’s Musical Education in Three (Now Four) Posts
- No Turning Back Now – Lynnster’s Musical Education in Three (Now Four) Posts
- Postscript – Lynnster’s Musical Education, Now In Four Posts
I can’t even begin to illustrate what a painfully tedious process it was, searching for and updating all those video links – made even worse by the fact this series is on both my blogs, since it was begun before I added the music blog, so that doubled the work. But of all the posts on either of my blogs – spanning back nearly 13 years on the main blog – those four are probably the most important to me, so whatever.
What pains me, really, is the number of them removed because so-and-so company/organization has declared their ownership/copyright. Fine.
Do these people not understand the power of YouTube these days and the potential for financial gain in a YouTube partnership? When there are everyday people uploading their own videos – be it comedy, commentary, their own music, or what amounts to the video version of a traditional blog (i.e., vlogs) – and making better money doing that than they would with the salary of many very good full time jobs – is the potential financial gain of allowing music and video to be heard and seen on YouTube completely beyond the comprehension of the music and visual media companies?
If Joe Blow next door is able to make a living wage off of YouTube these days, just think how much cash these record companies and other media companies could be raking in by putting up their own partnered YouTube channel. Some have, yes (mainly individual artists/bands though) – but not nearly enough.
There’s one case in particular that gripes me the most – some of what are undeniably the most important performances – American debut and otherwise – of many artists’ careers are their first appearances on Saturday Night Live. These are almost impossible to find – if they get uploaded, it doesn’t take long before they get pulled. Replacing some of those (like Elvis Costello’s famous show-stopping appearance from 1977) is what took me so darned long the other night, and it just irritated the crap out of me.
So here’s my open letter to NBC Universal:
Get your heads out of your collective asses and put up your own YouTube partner channel with these fantastic performances so that they’ll be back in public view where they SHOULD be, for people to enjoy these fabulous pieces of music history – instead of repeatedly blocking them and keeping them hidden from public view.
In this day and age when almost anything can be instantly viewed on the Internet in all kinds of different venues, it’s a doggoned shame that some of the finest musical performances in rock & roll history are being withheld like this. You have the potential to make far, far more profit on those clips as a YouTube partner than you likely ever will recoup in DVD or video sales.
I guess there’s a DVD or music video out there on the market already – point being, I don’t care, and they probably don’t contain the clips I want to see most anyway. How many DVDs have I bought in the past three or four years? Less than ten, and virtually all are feature films.
That said, I’m your target audience with those SNL music clips, NBC Universal – listen to me. Do the right thing and get those clips up on YouTube under your own account so those precious pieces of musical performance history are out there for the public to enjoy (and for those young musically-minded kids, like I once was myself, to learn from) – and make money off of me and everyone else who will watch, rate, and favorite those clips time and time again.
You have nothing to lose – except for the profit you’re not making by withholding them for DVD or whatever purposes, in which case you’re never likely going to profit nearly as much as you would have as a YouTube partner – and instead, the whole world is losing out by not being able to easily access and view these like you now can most anything else on YouTube. I know a big music fan – and Elvis Costello fan – in his twenties who has never even seen that priceless infamous clip. It’s a danged shame.
C’mon, NBC Universal. The solution’s so simple, and everybody wins. You line your pockets probably a lot more than you would have counting on DVD sales – and that music’s back out there where it belongs, for folks to dig. Simple.




































